How to calculate your print shop's hourly rate
Ask ten shop owners for their hourly rate and you get ten confident numbers and no two methods. Here is the arithmetic - and the one input that moves the answer more than all the others combined.
Read the post →Migrating off a legacy print MIS without losing the shop
Twelve years of quotes, customers and job history sitting in a database you were told you could never leave. Usually you can — the hard part is deciding what deserves to come with you.
Read the post →How to price wide-format printing: the math behind a banner quote
A 4×8 banner is 32 square feet of print and 36 square feet of vinyl. That gap, and four others like it, is where wide-format margin goes. The full arithmetic — material, press time, labour, finishing, markup — worked end to end.
Read the post →Why we built Printcore: an AI-native print shop platform, in plain English
A customer emails an RFQ at 4:47 PM. Thirty-five minutes to quote it, minimum. Multiply by twenty a day and you've burned a person on data entry. Why agents beat chatbots, and why vertical AI wins.
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